New Balance tasked The Social Rook with driving foot traffic to their four Chicago stores. We stepped up to the challenge by launching targeted ad campaigns and amped up their marketing. Our strategy included an offer of a free pair of socks with any purchase, along with a focus on their personalized shopping experience, paralleling their customized shoe offerings. This promotion drove significant foot traffic and boosted sales for New Balance in the competitive Chicago market, proving that the right steps can lead to impressive strides in business growth.